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Ashok Hegde

Ashok Hegde is the Chief Executive Officer at Quantent, where he leads a team of media professionals helping clients leverage digital media for better business outcomes. With over 30 years of experience across print and digital media, he advises clients on content and media strategy — from startups to established brands. His focus is on helping organisations use online media — social, search, and mobile — to build brand awareness, drive sales, and protect reputation.

Q1 2026-27: Private insurers narrow the gap on LIC; cover per rupee rises

October 12, 2026July 29, 2026 by Ashok Hegde
Featured image for: Q1 2026-27: Private insurers narrow the gap on LIC; cover per rupee rises

In Q1 FY27, private life insurers grew first-year premium 27.5% against LIC’s 10.3%, and LIC’s share slipped to 60.1% from 63.5%. Updated 12 October 2026 with H1 data: in Q2, LIC grew faster and took back share.

Categories Connecting The Dots

IRDAI’s mis-selling rules: what changes at the counter, and what doesn’t

October 5, 2026June 25, 2026 by Ashok Hegde
Featured image for: IRDAI's mis-selling draft: what changes at the counter, and what doesn't

IRDAI’s final mis-selling rules, notified on 30 July 2026, will name the seller on every intermediary-sold policy from 1 January 2027 and make large intermediaries publish their commission. They do not cut commissions.

Categories Term Insurance News Tags trending-now

Home loan insurance vs term insurance: why loan cover alone isn’t enough

October 12, 2026June 11, 2026 by Ashok Hegde
Featured image for: Home loan insurance vs term insurance: why loan cover alone isn't enough

Home loan insurance shrinks as you repay and pays the bank, not your family. Group loan cover still carries 18% GST, and IRDAI now proposes to ban compulsory bundling. Here’s how it compares with term insurance, and why loan cover alone isn’t enough.

Categories Term Insurance News Tags trending-now

Why four in ten life insurance policies sold five years ago have lapsed

May 29, 2026 by Ashok Hegde
Featured image for: Why four in ten life insurance policies sold five years ago have lapsed

LIC’s 61st month persistency dropped from 63.1 to 59.3 percent in FY26. Three of four listed private insurers saw the same ratio fall. Between 36 and 45 percent of policies sold five years ago have lapsed.

Categories Connecting The Dots

India’s life insurance grew 39% in April. Half the growth was LIC’s group fund business.

October 12, 2026May 24, 2026 by Ashok Hegde

Life insurers collected Rs 30,550 crore in first-year premium in April 2026, up 39%. Group single premium was 62% of it, but most of that was LIC’s group fund business, which carries almost no life cover. Corrected 12 October 2026.

Categories Connecting The Dots

Section 45: Fraud vs Non-Disclosure — What You Should Know (2026 Guide)

May 27, 2026April 1, 2026 by Ashok Hegde
Featured image for: What counts as fraud vs non-disclosure under Section 45

Who proves fraud when an insurer rejects your claim? Section 45 puts the burden on the insurer — but only for fraud. Know the legal test, the 3-year limit, and how courts actually decide.

Categories Reduce Claim Rejection, Uncategorized
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